CPG Brand Strategy & Messaging – $1000

Create comprehensive brand strategy and messaging for a high-protein chip snack targeting Millennials and Gen Z. This is a fixed-price project with a 3-day turnaround for the first draft. Deliver brand positioning, target customer analysis, brand and product naming, flavor descriptions, and complete packaging copy including front panel, back panel, and claims hierarchy. Additionally, develop website copy spanning hero section, benefits, brand story, and calls-to-action. Provide social media content for Instagram and TikTok with optimized captions, a complete email launch sequence, and professional influencer and media pitch templates. Applicants must submit portfolio examples of previous CPG food brand work.