UGC Creator — (Premium Laxative) Prunelax Fiber 2-in-1 | TikTok & Reels | English & Spanish
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Job Description
Summary We're looking for multiple experienced UGC creators to produce authentic, engaging TikTok and Instagram Reels content for Prunelax Ciruelax Fiber 2-in-1 — a brand-new dual-action product that combines a natural stimulant laxative AND dietary fiber in one convenient packet. This is a new product launch, live now at Walgreens with Amazon coming soon. This is an ongoing opportunity with consistent weekly work. We're seeking bilingual creators (English and Spanish preferred) who understand how to make content that feels native to TikTok, drives engagement, and connects with real consumer wellness experiences. About the Product Prunelax Ciruelax Fiber 2-in-1 is not just another fiber supplement — it's the only product that combines both. Natural Senna Leaves (660mg) provide trusted overnight stimulant laxative relief, while Natural Psyllium Husk Fiber (2,270mg) adds dietary fiber support — all in one single packet. It works in 8–12 hours, has a natural plum flavor, is Vegan and Gluten Free certified, and comes in a 20-packet box. Available now at Walgreens and Online ️ Important for applicants: All content must be FDA/FTC compliant. What We're Looking For Proven experience creating TikTok-style UGC content — portfolio required Bilingual creators (English and Spanish) strongly preferred Strong on-camera presence or ability to create compelling lifestyle content Ability to follow creative direction while maintaining an authentic voice Strong understanding of hooks, storytelling, and audience retention High-quality video production — good lighting, clear audio, stable framing Comfortable discussing wellness, digestive health, daily routines, or lifestyle topics Comfortable demonstrating product usage on camera — mixing the packet, showing preparation, and integrating it naturally into a routine Experience with health, wellness, or CPG supplement brands a plus Familiarity with FDA/FTC advertising guidelines for dietary supplements preferred Content Style Authentic, relatable, and engaging — never overly promotional or scripted Lifestyle and routine-focused storytelling, especially nighttime and morning routines Educational and awareness-based — help viewers understand the 2-in-1 benefit Product integration that feels natural and organic Native TikTok style — trends, text overlays, real reactions, POV formats Tone: warm, empowering, matter-of-fact — normalize the conversation around digestive wellness Content Formats May Include Nighttime routine content — product integrated into a real evening wind-down Morning reveal — waking up feeling good, attributing it to the night before Day-in-the-life videos with natural product mention "I tried it" / first-person review storytelling Search bar concept — "what I searched for" "what I found" Educational content — explaining what 2-in-1 means, senna vs. fiber POV and relatable scenario videos Product usage and preparation demonstrations — showing how to open the packet, mix it into at least 8 oz of water, and drink it as part of a natural routine. This is a required content type for this campaign and must feel effortless and appealing on camera, not clinical Copy & Hook Direction — Provided We provide approved hooks and copy direction for each video. You may adapt wording to your natural voice, but must stay within approved messaging. Sample hooks: "This changed my mornings." / "Esto cambió mis mañanas." "Take it tonight. Feel it tomorrow." / "Tómalo esta noche. Siéntelo mañana." "One packet. Two solutions." / "Un sobre. Dos soluciones." "Why settle for fiber alone?" / "¿Por qué conformarte con solo fibra?" "You wake up ready." / "Amaneces lista." Scope Ongoing collaboration — not a one-off project 1–3 videos per week depending on performance and campaign needs English and Spanish versions required for most content Potential for long-term partnership based on results First batch: minimum 3 videos to start, with a consistent pipeline thereafter Usage Rights Content may be used across the brand's owned social media channels (TikTok, Instagram, Facebook) and as paid ad creative on Meta and TikTok Ads.