Repurposing Instagram published content into new ads with voiceover and subtitles

We are looking for a creative video editor/content creator to create engaging UGC-style ads for inkBlox (inkblox.com) What you'll receive: Product Images Voiceovers Scripts Examples of our best-performing organic content The task: Create authentic, engaging UGC-style ads suitable for paid social media. The content we provide is there to help you understand our product, messaging, style and what has worked well for us. You can use it directly, remix and edit it, or simply use it as inspiration and create something completely new. You have creative freedom to: Use and combine footage from the materials we provide Choose your own videos from our Instagram Re-edit and restructure existing clips Use our existing scripts and voiceovers Write your own scripts and create your own voiceovers Create different hooks, concepts and variations Develop completely new approaches inspired by our brand and product If you find Instagram videos you'd like to use, you can download them using a tool such as: The ideal video length is around 15–30 seconds. Ideally, the finished videos should include natural voiceovers, subtitles, strong hooks, good pacing and background music where appropriate. We want the content to feel human, authentic and conversational rather than like a traditional polished advertisement. Please avoid anything that feels obviously AI-generated, particularly AI-sounding voices. You can also mention our 15% discount in the video where it feels natural and appropriate. Brand guidelines: inkBlox is not LEGO and must not be associated with LEGO in the videos, scripts, captions or voiceovers. Our audience is broad and includes parents, kids, beginners, artists, families, teachers, schools, art clubs, friends and couples. Test project: This is a $50 test project. We will be choosing between 3 different freelancers based on the content they produce. There is no fixed number of videos required. With the $50 budget, we want to see how much you can produce, including different videos, variations, hooks and concepts. Quality is more important than quantity, so we would much rather receive a smaller number of strong, well-executed videos than a large number of lower-quality variations. We will be evaluating the work based on: Overall video quality and editing Creativity and originality Strength of the hooks and ability to capture attention quickly How naturally and authentically the videos feel Quality and naturalness of the voiceover How clearly and effectively the product is communicated How well the footage, voiceover, subtitles and music work together Whether the videos feel like genuine UGC rather than traditional advertisements Potential performance when used as paid social ads Variety of concepts, hooks and approaches Overall ability to create content that makes people want to learn more or purchase the product The strongest freelancer will be the person whose content we believe has the best combination of quality, creativity, authenticity and potential to perform when we actually put the videos in front of real customers through paid advertising. The selected freelancer will have the opportunity to work with us on an ongoing basis, creating new video content every month. Deadline: Friday morning. 18th September