Digital Product Launch Marketer — JARIA Recipe Brand
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Job Description
Project: Initial 30-day launch campaign Potential for ongoing monthly work About JARIA JARIA is a new international digital recipe brand launching its first product, Dreamy Delights, a $20 digital ebook featuring 14 creamy, dessert-inspired drink recipes with options for weight gain, weight loss, weight maintenance, and vegan preferences. Our website, JARIA.life, and ebook editions are available in English, Spanish, French, and Portuguese. Our Lemon Squeezy payment system is approved. The product and website are developed. I need someone to handle marketing execution, not product development. What I'm Looking For I'm the product creator and prefer to remain behind the scenes. I want an independent freelancer who can establish JARIA's initial marketing presence and execute a focused campaign designed to attract potential buyers. My priority is qualified website traffic, potential sales, and affiliate partnerships, rather than simply gaining followers. Project Deliverables 1. Marketing setup and content - Establish or optimize JARIA's branded social media profiles. - Recommend two primary channels for the initial campaign. - Create approximately 6 short-form promotional videos and 8 supporting promotional graphics using approved JARIA materials. - Repurpose and schedule approved content across suitable channels. - Protect the confidential recipes, measurements, and proprietary preparation methods. 2. Influencer and affiliate outreach - Configure JARIA's Lemon Squeezy affiliate program. - Research at least 20 relevant micro-influencers or content creators. - Personally contact at least 15 suitable creators with individualized proposals. - Explain potential commission-based collaborations. - Help onboard interested and eligible affiliate partners. 3. Customer acquisition and tracking - Verify that JARIA's website directs customers to the correct $20 checkout for their selected language. - Set up practical website-traffic and campaign tracking. - Coordinate the initial marketing campaign. - Provide a final report showing published content, outreach activity, website visits, affiliate activity, and attributable sales where available. 4. Ownership and handover - Provide editable promotional files and templates. - Document account setups and marketing workflows. - Provide a short handover guide so I can continue the marketing myself or hire ongoing support later. Important Requirements - Experience marketing digital ebooks, downloadable products, or relevant consumer products. - Ability to work independently without extensive daily instructions. - Experience with social content creation and influencer outreach. - Familiarity with affiliate marketing and conversion tracking. - Respect for intellectual property, copyright, and confidential recipe content. Multilingual marketing experience is an advantage, but the initial campaign may prioritize English-speaking audiences before expanding successful promotions internationally. Budget and Working Arrangement My budget is $700 fixed price for a clearly agreed scope. Please provide a proposal outlining exactly what you will deliver, when it will be completed, and any additional costs for tools, advertising, or influencer fees. I prefer milestone-based payments and do not want open-ended hourly charges. This is initially a one-time project, with potential for ongoing monthly work if the partnership is successful and the business can financially support it. To Apply Please share: 1. Examples of digital products you've helped launch. 2. Evidence of relevant website traffic, purchases, or affiliate campaign results. 3. Your proposed launch strategy for JARIA. 4. A specific fixed-price quote and deliverables. 5. Any additional tools or expenses your proposal would require.