Social Media Content Creator

SOCIAL MEDIA CONTENT CREATOR (AI VIDEO + CONSTRUCTION INDUSTRY) We are looking for a creative and highly skilled Social Media Content Creator to help build the personal brand of a Houston-based builder, project manager, and real estate entrepreneur. This is not a typical social media position. We are building a complete content ecosystem that will eventually become the foundation for an AI marketing agency serving contractors, real estate professionals, investors, and local businesses. Our first client is our own company: Rogers Construction Group WHAT WE DO • New Construction • Project Management • Home Services • Real Estate Development • Investor Partnerships YOUR ROLE You will be responsible for turning ideas, project photos, videos, and scripts into engaging social media content. You will help us create: • Instagram Reels • Talking Head Videos • AI Avatar Videos • Educational Content • Story-Based Content • Carousel Posts • Short-Form Video Content TOOLS WE CURRENTLY USE • ChatGPT • Claude • Canva • HeyGen • OpenArt • CapCut Experience with some or all of these tools is preferred. CONTENT STYLE We are not looking for generic social media content. We want content similar to: • Real Estate Creators • Construction Influencers • Business Education Creators • Personal Brand Pages The content should feel: • Professional • Modern • Educational • Authority Building • Story Driven EXAMPLES OF CONTENT • How a Self-Employed Entrepreneur Bought Her First Duplex • Good • Fast • Cheap (Construction Lessons) • Build On Your Land • Project Management Tips • Homeowner Education • Behind-The-Scenes Construction Content • AI Avatar FAQ Videos WHAT SUCCESS LOOKS LIKE Within the first 30 days: • 30-Day Content Calendar Created • 10 Reels Produced • 10 Carousel Posts Produced • 5 AI Avatar Videos Produced • Consistent Brand Style Established COMMUNICATION We require: • Daily Loom Updates • Strong Communication • Ability to Meet Deadlines • Ability to Work Independently TO APPLY Please send: 1. Portfolio 2. Instagram Accounts You Manage 3. Examples of AI Avatar Videos 4. Examples of Reels You Have Edited 5. Favorite AI Tools 6. Why You Believe You Are A Good Fit BONUS POINTS IF YOU HAVE EXPERIENCE WITH: • Construction Industry • Real Estate Industry • Home Services Industry • Personal Brand Growth • AI Content Creation We are looking for a long-term team member who can grow with us as we expand into a full AI marketing agency.