UGC Creator Needed for High-Protein Food Brand – Short-Form Video Ads

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Job Description

We are looking for an experienced UGC creator to produce short-form video content for a new high-protein food product. The content will be used primarily for Instagram and Facebook advertising, as well as organic social media. We are looking for a creator who can produce natural, engaging, high-quality UGC that feels authentic while still being structured for paid advertising. Content may include: Strong 1–3 second hooks Talking-to-camera UGC Product demonstrations Preparing and baking the product Slicing and toasting the finished product Making sandwiches and open-faced meals Meal-prep and fitness/lifestyle scenarios Problem/solution style ads Voice-over videos Product-focused B-roll Multiple hooks or variations of strong concepts You should have access to a clean, attractive, functional kitchen because the product needs to be prepared, baked, sliced, toasted, and turned into different meals. Ideal creator We are especially interested in creators whose content naturally fits into areas such as: Fitness Weight training High-protein eating Healthy lifestyle Nutrition Meal prep Food Active lifestyle You do not need to be a professional actor. Natural delivery, strong camera presence, and the ability to make content feel believable and engaging are more important. Deliverables For the initial project, we would like to create several short-form videos, generally between 15 and 45 seconds. We are particularly interested in creators who can provide: Finished edited videos 9:16 vertical format Clean versions without music when requested Raw footage and B-roll when available Multiple opening hooks for selected concepts Commercial usage rights for paid Meta advertising and organic social media We can provide detailed product information, messaging, creative direction, examples, and scripts where appropriate. However, we are especially interested in creators who can also contribute their own ideas for concepts, hooks, demonstrations, and advertising angles. The goal is not simply to receive footage. We want content that can be tested as paid social advertising. When applying, please include: Examples of UGC videos you have created, particularly for food, fitness, nutrition, or consumer products. Examples of paid-ad-style UGC if available. Your rate per video or package pricing. Whether raw footage is included. Whether paid advertising usage rights are included and for how long. Whether you have access to a functional kitchen suitable for filming. Your location. Your typical turnaround time. Please also briefly explain how you would approach creating an attention-grabbing UGC ad for a high-protein bread alternative made primarily from chicken and egg whites with 30g of protein per slice. We are starting with a small batch of content, but there is potential for ongoing work if the content performs well.