Digital Marketing Manager – Luxury Floral, $200

XO Bloom, a Southern California-based luxury floral and event design company, is seeking an experienced freelancer or small team to manage social media, paid advertising (Google and Meta), and SEO. The company specializes in premium floral arrangements, weddings, corporate events, private celebrations, and installations, with an established brand and portfolio ready to leverage for marketing. The primary objectives are to generate profitable online floral orders, increase qualified inquiries for weddings and corporate events, build consistent brand visibility aligned with a premium aesthetic, improve local search performance, and achieve a target of 5× blended paid advertising ROAS with transparent reporting across channels. The role begins with a paid 30-day evaluation period. Responsibilities include conducting a comprehensive audit of the website, social accounts, existing advertising, and performance data during the first two weeks, identifying conversion tracking issues and content gaps, and developing a disciplined, results-driven strategy with realistic projections and clear attribution.