Beauty UGC Creator – Kajal Eyeliner – £150/video

Vayu Living is seeking UGC creators to produce authentic, engaging short-form video content for their Ayurvedic Kajal Eyeliner, a natural product formulated for sensitive, watery, and reactive eyes. The kajal features botanical pigments with zero synthetic dyes, organic ingredients including ghee, tulsi, and almond oil, and is designed to soothe while providing smudge-proof application. Creators should explore angles highlighting the product's benefits for sensitive eyes, such as redness-free application and the absence of harmful chemicals like lead and heavy metals. This role requires producing one 15-second vertical video optimized for Instagram Reels or TikTok. The deliverable includes paid ads usage rights, allowing the brand to repurpose the content as paid advertisements on Meta and TikTok platforms. Applicants should have relevant UGC or beauty/skincare portfolio experience and are encouraged to apply if they have personal experience with sensitive eyes.