Story-Driven Video Ad Creator (Facebook + TikTok US/UK) for Beauty Brand
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Job Description
Bime Beauty is a D2C beauty tools brand that went viral on TikTok with our heated eyelash curler. We sell through our own site, TikTok Shop (US and UK), and retail. We’re looking for a freelance creator to make emotional, story-driven video ads for one hero product:. Please note: we are not looking to work with an ad agency. We want an individual creator who personally writes and builds these ads. The style we want Here is an example of the format: (RYZE Superfoods) What we like about it: One consistent AI-generated or animated character across every scene A first-person life story (a hard moment, losing confidence, a turning point) told in large on-screen captions, a few words at a time It feels like a real person venting to a friend, not an ad The product shows up later in the story as part of her comeback We want this format for a beauty tool, with storylines that fit our customer. Deliverables (12 videos total) 4 Facebook/Instagram ads: 9:16 vertical, plus a 4:5 feed version of each 4 TikTok videos for the US: built for TikTok Shop, with the product shown clearly and a native TikTok feel 4 TikTok videos for the UK: UK-specific scripts with British spelling, phrasing, and voiceover/accent, and prices in £ For each video we need: 30–90 seconds, with burned-in captions and voiceover (AI voice is fine if it sounds natural) At least 2 hook variations (different first 3 seconds) so we can test them The script, the final MP4, and editable/project files Full commercial usage rights for paid ads on all platforms Requirements A portfolio that includes story-style or narrative ads. Proposals without examples will not be considered. Experience with AI video/image tools (e.g., Midjourney, Runway, Kling, HeyGen, ElevenLabs) and keeping one character consistent across scenes Understanding of TikTok Shop and Meta ad policies, including AI-content labeling rules and no exaggerated product claims Bonus: experience with beauty/DTC brands or UK audiences