Social Content Editor Needed for Reels, TikToks & Carousels Across Two Brands

We are seeking a reliable, creative Social Content Editor to provide ongoing editing and content production support for two distinct brands. One is a personal and professional lifestyle brand, and the other is a culture and lifestyle media brand. The brand names, brand kits and additional information will be shared with the selected freelancer. This is a hands-on content creation and editing role. We will provide the core concept, raw materials and/or creative direction, and the editor will transform them into polished, engaging and ready-to-post content. We are currently focused primarily on Instagram and TikTok, but applicants must have experience creating and adapting content for multiple social platforms, including YouTube Shorts and ideally longer-form YouTube content. Our platform needs may continue to expand. Initial 30-day paid trial: Fixed price of $300 Up to eight core content assets 24 to 48 business-hour turnaround One revision round per asset Opportunity for ongoing monthly freelance work after a successful trial Each core content concept counts as one asset, including all requested platform-specific versions created from it. For example, if we provide footage for one video, the editor may need to create separate Instagram and TikTok versions tailored to the requirements and viewing experience of each platform. Those versions will collectively count as one asset because they originate from the same footage and concept. Platform adaptation is an expected part of this role. Content should not simply be exported once and uploaded everywhere without consideration for the platform. The editor should make the appropriate adjustments to formatting, pacing, duration, hooks, text placement, safe zones, cover images, audio and other platform-specific elements. The eight monthly assets may include any combination of: Short-form videos Instagram Reels TikTok videos YouTube Shorts Photo carousels Text-based or educational carousels Trend-based video or photo content Branded social media graphics Promotional content Lifestyle content Story graphics Reel or video covers Other social media content based on the needs of either brand The exact content mix may change from month to month. We need a versatile editor who is comfortable working across different content formats instead of specializing in only one type of deliverable. Depending on the assignment, we may provide raw video footage, photos, approved copy, scripts, talking points, voiceovers, reference posts, trend links, audio, brand guidelines or general creative direction. The editor will be expected to use the materials provided and exercise sound creative judgment to develop the finished content. Video editing may involve: Reviewing footage and selecting the strongest clips Removing mistakes, pauses and unnecessary footage Structuring footage into a cohesive and engaging final video Strengthening the pacing and opening hook Adding accurate captions and text overlays Adding appropriate music, sound effects, transitions and B-roll Performing basic audio cleanup and color correction Following the format of a reference video or current trend Creating covers or thumbnails when needed Adapting the finished content for each requested platform Delivering high-quality files without watermarks Photo, graphic and carousel work may involve: Reviewing and selecting the strongest photos Cropping, resizing, straightening and enhancing photos as needed Performing light photo retouching when appropriate Arranging photos or slides in the strongest sequence Adding approved copy, headlines or trend-specific wording Creating cohesive covers and individual slides Following the format of a provided trend or reference Applying the appropriate branding and visual style Adapting the content for each requested platform Delivering slides in the correct posting order Providing editable Canva links and final exported files The editor must be able to support two brands with different audiences, tones and visual identities. Content created for the two brands should feel distinct and aligned with the appropriate brand kit. The editor should be comfortable moving between polished professional and lifestyle content and more community-focused culture, lifestyle and discovery content. The ideal candidate: Has a strong portfolio of short-form videos, carousels and social graphics Has experience editing for Instagram, TikTok, YouTube and other social platforms Understands how to adapt the same core content for different platforms Understands platform dimensions, safe zones, pacing, hooks, captions, covers and audio considerations Is familiar with current U.S.-based social media content and trends Can follow a provided trend or reference without producing a generic copy Can work with multiple brand identities Can make thoughtful creative decisions without requiring detailed inst