Social media:ai

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Job Description

AI Social Media & AI Influencer Content Specialist — E-Commerce Brand We are launching a new e-commerce brand and are looking for a highly creative, hands-on AI Social Media & AI Influencer Content Specialist to help build the brand from the ground up. This is not just a video editing position. We need someone who understands how to use AI to create engaging social content, develop consistent AI influencers/characters, build a recognizable brand presence, and help grow social media accounts from zero. What You’ll Be Responsible For Social Media Brand Building Help develop and execute the social media strategy for a new e-commerce brand. Build our social presence from the ground up. Help determine what types of content we should publish and why. Research competitors, viral brands, creators, trends, hooks, formats, and content opportunities. Develop a consistent brand personality and visual presence across social platforms. Create a content calendar and organize the publishing schedule. Recommend content pillars and recurring content series. Understand the difference between content designed for awareness, engagement, followers, traffic, and sales. Track performance and use the data to improve future content. Platforms You should understand content strategy and best practices for platforms including: TikTok Instagram Reels Instagram Stories Facebook YouTube Shorts Pinterest Threads and other relevant emerging platforms You should understand that the same video should not simply be posted everywhere without considering the platform. AI Influencer & AI UGC Creation A major part of this role is helping us build consistent AI influencers and AI-generated personalities that can become recognizable faces of the brand. You should understand how to: Create realistic AI people/models. Maintain the same character’s face, appearance, personality, voice, and style across multiple videos. Create lifestyle scenes featuring AI characters. Create AI UGC-style product videos. Create talking AI influencers. Create product demonstrations. Create testimonial-style content. Create educational videos. Create entertaining and relatable social content. Create product-focused videos without making everything feel like an advertisement. Combine AI-generated footage, real product footage, graphics, captions, music, and voiceovers. AI Video Tools You do not need to use every tool below, but you should be experienced with several modern AI video and creative platforms such as: AI Video Kling AI Runway Sora Seedance Higgsfield Pika Veo HeyGen Arcads Creatify Captions AI Synthesia AI Images / Consistent Characters Midjourney FLUX Stable Diffusion Character references / LoRA workflows Other tools used to maintain character consistency AI Voice ElevenLabs Similar realistic AI voice-generation tools Editing & Content Production CapCut Canva Adobe Premiere Pro or similar editing tools We are especially interested in someone who keeps up with new AI tools and workflows instead of relying on only one platform. Content Strategy You should understand how to develop: Viral hooks Scroll-stopping openings Short-form scripts Storytelling Product education Founder/brand storytelling Problem/solution content Before-and-after concepts Lifestyle content Trend-based content UGC-style content Comment-response videos Social proof Community-building content Promotional content Organic content that does not look like an ad We want someone who can answer: “What should we post today, and why will our audience care?” —not someone who needs to be told exactly what video to make every day. E-Commerce Understanding You should understand how social media contributes to an e-commerce customer journey: Discovery Interest Trust Community Website Visit Purchase Repeat Purchase Experience working with Shopify or consumer/e-commerce brands is strongly preferred. What We Are Looking For You should be: Creative Self-directed Extremely familiar with social media Comfortable experimenting with new AI tools Good at researching trends Able to recognize strong creative quickly Able to create content consistently Able to analyze what is working and what is not Comfortable suggesting ideas instead of waiting for instructions * Organized enough to manage a content calendar and asset library Location Requirement Applicants must be located in India or the Philippines. IMPORTANT — What to Include With Your Application Please do not send only a résumé. Send: 1. Your portfolio. 2. Links to social accounts or brands you have worked on. 3. Examples of AI-generated videos you personally created. 4. Examples of AI UGC or AI influencer content. 5. Which AI video tools you currently use. 6. An example of a consistent AI character you have created across multiple pieces of content. 7. An exampl