Video Editor for Creator Footage

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Job Description

Short-Form Video Editor for TikTok, Instagram & Facebook Ads About Direct Black Direct Black is a growing platform designed to help people discover, support, and connect with Black-owned businesses. The platform brings businesses and customers together by giving businesses a place to showcase what they offer while making it easier for customers to discover restaurants, shops, services, products, experiences, and other businesses in their communities. A major part of our strategy is using video and creator content to introduce businesses to new audiences. Instead of relying only on traditional advertisements, we want to create content that feels natural, authentic, entertaining, and native to social media. About the Role We are looking for a Short-Form Video Editor who can take raw footage provided by content creators and transform it into engaging advertisements for TikTok, Instagram, and Facebook. Our creators may visit a restaurant, shop, business, event, or other location and capture a variety of footage. This could include talking to the camera, showing products, trying food, walking through a business, highlighting services, capturing customer experiences, or simply documenting their visit. You will take that raw footage and turn it into a finished advertisement that captures attention and makes people interested in the business. The content should feel like something people would naturally watch on social media—not like a traditional commercial. What You'll Be Doing You will be responsible for: Reviewing raw creator footage and identifying the strongest moments Creating compelling hooks within the first few seconds Editing footage into engaging short-form videos Removing unnecessary footage, pauses, and repetitive sections Creating strong pacing and storytelling Adding captions and text overlays Using music and sound effects appropriately Highlighting the most interesting aspects of a business, product, restaurant, or experience Creating videos formatted for TikTok, Instagram Reels, and Facebook Maintaining an authentic creator/UGC feel while producing a polished final product Making revisions based on feedback Delivering completed videos on schedule The Advertising Goal These videos will be used as actual promotional and advertising content, so we're looking for someone who understands more than simply making a video look good. The edit should make viewers want to keep watching and ultimately take an action. Depending on the campaign, that action could be: Discover the business Learn more Visit Order Book Shop Support You should understand how important the first few seconds are and be comfortable finding the most interesting moment in a larger piece of footage and using it to create a strong opening. For example, if a creator records a 20-minute restaurant visit, we may need you to find the best food reaction, most interesting statement, or most visually appealing shot and build the video around it. The Style We're Looking For Direct Black content should feel: Authentic Energetic Positive Modern Community-focused Entertaining Professional Native to TikTok, Instagram, and Facebook We don't want every video to feel overly produced or like a traditional television commercial. The creator's personality should still come through. At the same time, the final product needs to be clean, intentional, and polished enough to represent both Direct Black and the businesses we feature. Who We're Looking For The ideal editor has experience creating: TikTok videos Instagram Reels Facebook short-form videos UGC advertisements Creator/influencer content Restaurant or food videos Local-business advertisements Paid social-media advertisements You should have a strong understanding of hooks, retention, pacing, captions, storytelling, and calls-to-action. Experience with CapCut, Adobe Premiere Pro, DaVinci Resolve, Final Cut Pro, After Effects, or similar editing software is welcome. Long-Term Opportunity This is currently a part-time opportunity, but we are looking for someone who can become a consistent part of our content workflow. As Direct Black expands, we expect to work with more creators and businesses, which means there will be an increasing amount of footage that needs to be turned into advertising content. We are looking for someone reliable who can consistently produce high-quality short-form videos, meet deadlines, take direction, and develop a strong understanding of the Direct Black brand. To Apply Please provide: Your portfolio 3–5 examples of your best short-form videos Examples of UGC or advertising content, if available Your editing software Your typical turnaround time for a 30–60 second video Your hourly rate or preferred per-video rate We are especially interested in seeing examples where you took raw or creator-provided footage and turned it into an engaging advertisement designed for social media.